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Panel Details

Netquest has collected socio-demographic and consumption-related data in order to be able to carry out studies aimed at specific groups of consumers.

Socio-demographic information

When carrying out a study, the information about the consumer panel members makes it possible for us to target those members who match the profile only. We protect the confidentiality of the identity of the participants at all times. That is how we are able to provide you with faster, more reliable and cheaper samples. Netquest has the following information about the members of the consumer panel.

Details taken into account

• Gender
• Date of birth
• Region / Habitat / Nielsen Area

• Occupation
• Level of education
• Marital Status
• Size of household

• Post Code (Real Habitat)
• Number and age of children

Internet / Technology

Besides the sociodemographic data of the Panel members, Netquest knows about their use and place of Internet connection, kind of connection, devices, technological equipment of their homes and some other important variables in order to select specific profiles.

Completed data:

• Started using the internet
• Frequency of internet use
• Place of internet access

• Kind of internet connection
• Operating System
• Resolution of the screen

• Sound card
• Home Furniture

Automotive Information

Details considered:

• License and car ownership
• Brand and model of car
• Number of Km per year

• Car accessories
• Car use
• Choosing a new car (elements)
• Intention to change car

More information