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Netquest launches new panels in Latin America

Escrito por Raul Paramo el 30 de Agosto 2010

We announced last week our expansion in Latin America with new online panels in 17 countries.
In the last months we have created online panels for market researchers in Argentina, Chile, Colombia, Peru, Venezuela, Bolivia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Paraguay, Puerto Rico, Dominican Republic and Uruguay.

Following our quality standards, our panels have been recruited “by invitation only”, based on agreements with a wide range of local and regional websites and social networks. By closing the registration process, we have a secure and fraud-proof system which avoids professionals and duplicates from the very beginning of the process.(Would like to try it? Try to register in our panellist website: www.nicequest.com)

The total number of panellists in the region together with Spain, Portugal, Mexico and Brazil is over 300,000 and our response rates vary between 45% and 65%.

Together with sampling services in the latino region, we also offer advanced survey scripting and hosting services with in-house developed survey technology.

Germán Loewe, our CEO states: “We are totally committed to providing scientific and representative online sampling in Latin America and Iberia, developing quality panels with local teams and working for market researchers worldwide.”
Apart from having offices in Madrid and Barcelona, we opened offices in Mexico (2008) and Brazil (2010) and are now planning to open a new office in the Southern Cone.

For further information on panel quality, download our latest Esomar 26 questions here or contact our team.

Read this news also in MRWeb and Research Live.

Netquest anuncia el lanzamiento de nuevos paneles en América Latina

La semana pasada anunciamos el lanzamiento de nuevos paneles online en 17 países de América Latina. En los últimos meses hemos creado paneles online para los investigadores de mercado en Argentina, Chile, Colombia, Perú, Venezuela, Bolivia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Panamá, Paraguay, Puerto Rico, República Dominicana y Uruguay .

A raíz de nuestros estándares de calidad, nuestros paneles han sido creados con nuestro método “sólo por invitación” únicamente, sobre la base de acuerdos con una amplia gama de sitios web locales y regionales y a través de redes sociales. El registro es cerrado por lo que contamos con un sistema a prueba de fraude seguro y que evita los profesionales y los duplicados desde el inicio del proceso. (¿Quieres probarlo? Intenta registrarte en nuestra página web panelista: www.nicequest.com)

El número total de participantes en la región junto con España, Portugal, México y Brasil es más de 300.000 y nuestras tasas de respuesta varían entre 45% y 65%.

Además de los servicios de muestreo en la región latina, también ofrecemos servicios avanzados de programación y hosting de encuestas online con tecnología propia.

Germán Loewe, nuestro director general indica: “Mantenemos un fuerte compromiso con el investigador de mercados: le proporcionamos muestras científicas y representativas de población gracias a la alta calidad de los paneles online con los que contamos”.
Además de tener oficinas en Madrid y Barcelona, hemos abierto oficinas en México (2008) y Brasil (2010) y ahora estamos planeando abrir una nueva oficina en el Cono Sur.

Para más información sobre la calidad del panel, descarga las 26 preguntas de ESOMAR o contacta con nuestro equipo.

Leer esta noticia y también en MRWeb y Research Live

ESOMAR World Congress - Odyssey 2010

Escrito por Raul Paramo el 17 de Agosto 2010

Netquest will be exhibiting at the Esomar World Congress in Greece next month. This is the world most relevant market research conference and it will be the place where we will show our latest online panels in Latin America. Visit us at stand 37!

Some of the most interesting speeches include:

• License to peek?
  A primer on data collection on digital platforms
  George Pappachen, Kantar, USA
  Richard Coombe, Kantar Operations, UK
• The future of forecasting is here
  Did simulated test markets evolve as anticipated…and what are the new expectations?
  Lee Markowitz, Ipsos Marketing, USA
• Is there a future for “real” qualitative market research interviewing in the digital age?
  Neil McPhee, Nuance Research, UK
• DIY (Do It Yourself) – new life or the death of research?
  “It’s like giving the keys to a Ferrari to a child who has just learned to drive”
  Lucy Davison, Keen as Mustard Marketing, UK
  Richard Thornton, Cint Group, UK
• Using online bulletin boards to develop high value corporate strategy
  Penny Mesure, Observant, UK
  Orla McGouran, Brand Intelligence, Philips, Netherlands
  Michael Feehan, Observant, UK
• Damasio: a starting point for integrating neuroscience findings into retail research
  Cristina De Balanzo, TNS, UK
  Nuria Serrano, University of Ramon Llull, Spain
  Siemon Scamell-Katz, TNS Magasin, UK
• Protecting respondents’ privacy online
  Bruno Colin, Global Managing Director, Operations & IT, GfK, France
• MASTERCLASS
  A practical tour of where market research is heading

Exhibiting floorplan:

Netquest collaborates with Proximity Panel network

Escrito por Raul Paramo el 17 de Diciembre 2009

Proximity Panels is a Joint Venture of local panel providers collaborating to be able to provide sample together for multi-country market research projects. Netquest decided to collaborate with Proximity with a non exclusive agreement providing sample in Spain, Portugal and Mexico.

This idea comes after collaboration between local panel providers like Netquest in Europe, and consists of an agreement to define high quality standards and to be efficient and coordinate for projects where more than one country is involved.

One of the reasons for collaborating is the common idea of regional panels having more competitive  advantages in terms of quality than global providers do. These are some examples:

• Locally managed panels have deeper knowledge about internet use, habits and trends
• We speak our panellists native language, so our panel communication is fluent and clean
• We analyse the local socio-demographic statistics and have a more accurate approach to representative samples
• Local panel operations means better understanding of panellist needs and how socio-economical levels influence response rates
• Locally managed incentives improve panellist engagement exponentially
• Improved engagement leads to higher response rates
• Higher response rates means easy access to difficult projects
• Guaranteed delivery from one panel avoids duplications and is a key issue in panel quality

The first project conducted by Proximity Panels was an european survey on the first European President. The large scale project was finished in less than 5 days, with 14.000 national representative surveys in 17 countries.

For more information, please contact us.

Proximity Panels Site